Passionate about horses and concerned about the future of our sport – the Equestrian Alliance was founded in 2017 to support the promotion of equestrian sports, equestrian athletes, and equine welfare.


The objectives of the alliance are as follows:

  1. To conduct research and develop tools to modernise equestrian sports.
  2. Adopting a multi-disciplined approach to marketing equestrian sports.
  3. Showcase the successes of equestrian athletes.
  4. To promote equestrian entertainment to a wider audience.
  5. To use social media and events to raise awareness, increase attendance and encourage participation in equestrian sports.